Interesting article concerning Bumble Bee Boats

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Dropshot

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From Bassfan.com 7/25/2007

Phoenix rises 7/25/2007
Western pro Rich Tauber sat down with BassFan at the recent ICAST trade show to discuss a new boat company that was formed July 1. Phoenix Boats is based out of Tullahoma, Tenn. and features a list of talent including former Stratos and Champion names Gary Clouse, Hank Baker and Teresa Johnson, plus boat designer Greg Strahm. Rich Tauber is a national sales representative.

"We purchased Bumble Bee Boats, their 40,000-sq.ft. facility, along with their molds and remaining parts inventory," Tauber said. "A new line of boats will be available on September 15, 2007 and will be called the Bee Line Boats. This line will be our entry-level boat with a price point around $30,000. The first line of Phoenix boats will be produced and available in March of 2008 and will be our custom high-performance boat."

Phoenix Boat Company is a privately owned company. "They want to keep it that way," Tauber noted. "We want to produce a quality product with a family atmosphere."
 
DoubleB - 7/25/2007 1:50 PM

Entry level = 30,000?!?! I'll never have a nice boat!!!!

Thats what I was about to say!!!!!!!!!!!!

Another thing, I think calling their entry level boats "Bee Line" is a bad marketing call. I understand the word play involved, but because of association, it will make a buyer think "B" line and an underlying substandard mental impression.
 
Did I miss something? I never heard anything bad about the BumbleBee Boats. Was there or is there a problem with them? I have known a couple owners and they seemed to really like them.emoScratch Jmax
 
fish4thepeck - 7/25/2007 7:27 PM

I think he was talking about A-LINE VS. B-LINE

Oops! I guess I was a little slow on that one.emoDoh That makes sence when you say it that way.emoRolleyes Jmax
 
Jmax - 7/25/2007 8:04 PM

fish4thepeck - 7/25/2007 7:27 PM

I think he was talking about A-LINE VS. B-LINE

Oops! I guess I was a little slow on that one.emoDoh That makes sence when you say it that way.emoRolleyes Jmax

Right on. LOL I was talking merely from a marketing perspective, like you I have heard nothing but good things from Bee owners.
 
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