For braid there's only one in my opinion ... PowerPro. I've heard good things about the Stren, but I love PowerPro too much to switch. I use it exclusively for pitching jigs and as my c-rig mainline. Tie it with a 7-wrap uni and when it begins to fade - and it will - slit the tip of a Marks-A-Lot marker and run the 20' or so of tag end back thru it to re-color it. The fading is no indication of weakness, it just happens when the fibers are exposed to sunlight. Braid will last for years too, so the end-result makes it cheaper. As you cut more away on your reel, just periodically add more mono backing underneath.
To touch on your flouro comments: don't write it off - rather, try some and form your own opinions ... just DON'T try Vanish or you really will be jaded to flouro. beetlespin has had excellent results w/ the Seaguar and that's one of the few I haven't tried, but he's not alone in the accolades of that particular brand. I'm sure the refractive qualities of flouro WILL get more bites, but - to me at least - it's just a hassle to fish with.